Operations

Analytics

Member behaviour, edition reception, programme health.

Rating distribution by edition
Stacked count of 1–5 star ratings.
1 star2 star3 star4 star5 star
Engagement score
Member distribution across buckets.
QR scan rate by edition
Percentage of members who scanned at least one vial card.
Programme health
Repeat rating rate88%
Avg time-to-rate4.6 days
NPS+62
Shop conversion23%
Top performing fragrances
Across all editions to date.
FragranceHouseRatingsAverage
Encens BleuNoir & Sel914.5
AnthrazitAtelier Nox1024.5
Iris NoirMaison Corde964.4
MarmoStudio Solis734.4
Lowest performing fragrances
Signal for next-edition curation.
FragranceHouseRatingsAverage
StahlAtelier Nox483.8
VetroStudio Solis413.9
EisAtelier Nox643.9
Bergamotto №7Studio Solis844.0